I disagree.  Several years ago, I had an issue with iTunes.  Long story short, customer non-service lived up to its non-service name.  I mailed the CEO of Apple a letter.  I got my issue solved in a very short period of time.  (Today, I know how to find email addresses so I would have emailed him.)   I've had issues with Uber on two occasions.  Customer non-service didn't help.  I emailed the CEO.  Problems solved.   Today, I emailed Mr. Padgett of Princess because I have an