The fare increase no longer appears on neither Celebrity's nor my US TA's website, when choosing the beverage package as one of the two perks. The Black Friday/Cyber Monday sale is over (the increase was waived during that sale), so it would appear like this could be the plan onwards. The FAQ sheet about the fare increase on Celebrity's TA info site is also not showing up there anymore. Perhaps the fare increase led to so much complaining/questioning that it wasn't worth it for Celebrity? T