Just got an email advertising this for my March 2025 cruise. When I clicked it said sorry not available.
Looks like an option to buy a priority pass for various things.
Maybe it's ship specific or maybe it's a certain timeframe such as all sailings past April 2024
The VIP pass doesn't appear at all for me for the Eclipse, Summit, or Reflection
The VIP Passes tab DOES appear for the Infinity in the spring but only extend your stay: