Windstar Partners with Jerne to Expand Social Marketing Reach

[Host Jazzbeau]

New article on Cruise Industry News:

Windstar Partners with Jerne to Expand Social Marketing Reach

 

Be prepared for the ships to be inundated with non-paying 'influencers' and then customers who can be influenced...

[oakridger]

🙄

[Pudgesmom]

I’m for anything which attracts a continued audience for Windstar. If this is how they get the NextGen travelers, I’m all for it. I know my married children in their 30’s are not scouring message boards for travel ideas.

[Host Jazzbeau]

18 minutes ago, Pudgesmom said:

I’m for anything which attracts a continued audience for Windstar. If this is how they get the NextGen travelers, I’m all for it. I know my married children in their 30’s are not scouring message boards for travel ideas.

If you read the Explora Journeys forum you'll see the damage that 'influencers' do to paying customers onboard.

[Pudgesmom]

1 minute ago, Host Jazzbeau said:

If you read the Explora Journeys forum you'll see the damage that 'influencers' do to paying customers onboard.

I will do that. 🙂

 

[HaveDogWillTravel]

I was on the Star Legend last October when the war in the Middle East broke out and all her sailings after us were cancelled. They put together that Mediterranean set of sailings and were selling them at crazy cheap prices. I imagine they still couldn’t fill the ship on such short notice.  By inviting 650 influencers on board they can write off the expenses?  Idk I’m really just spitballing here. I really hope this doesn’t come back to bite them.  
Thanks @Host Jazzbeau for posting.  I’ll go read the Explora board. 

[Host Jazzbeau]

Here's a search of the Explora forum for 'influencers':

https://boards.cruisecritic.com/search/?q=influencers&quick=1&type=forums_topic&nodes=2550