Rare LACruiser88 Posted October 18, 2023 #1 Share Posted October 18, 2023 October 18, 2023 1:10 PM EDT Princess Cruises Makes Dramatic Pricing Change, Now Focused on Unprecedented Savings for Early Bookers on Summer 2024 & 2025 SANTA CLARITA, Calif., Oct. 18, 2023 /PRNewswire/ -- Princess Cruises today announced a dramatic shift in its pricing strategy, ensuring that early birds get the best deals possible. The significant pricing model change marks a significant departure from the legacy cruise industry model that discounts closer to departure. Prices for 2024 and 2025 cruises are now set at their absolute lowest and will increase going forward. "A Princess cruise vacation is the best value in travel, but with continuing increases in consumer demand our new pricing approach will always reward guests who lock in their Princess vacations well in advance," said Terry Thorton, chief commercial officer, Princess Cruises. "Gone are the days of last-minute deep discounts close to departure dates. The best time to secure a spot on a 2024 or 2025 Princess cruise is right now." To underscore its commitment to providing the most competitive pricing in the industry, Princess is introducing the Best Price Guarantee. Princess is so confident that its new pricing structure offers the best value that the brand will match any lower price found for the same cruise and stateroom category. Further, if a guest is unsure of departure date, Princess Promotions will allow them to secure today's pricing for a future vacation with out locking in the specific dates or itinerary. For full terms, conditions and restrictions, visit https://www.princess.com/cruise-deals-promotions/. And the good news doesn't stop there. Princess has also announced lower prices for third and fourth guests sharing a stateroom, creating exceptional value for families and friends traveling together. For example, four guests sailing in a balcony stateroom on a 7-day Regal Princess Caribbean cruise departing on March 17 from Galveston can sail for as low as $600 on average per person*. That's just $86 per person, per day, for a spectacular vacation that includes everything from spacious accommodations and MedallionClass personalized service to delectable meals, thrilling entertainment, and unforgettable visits to the best Western Caribbean destinations. Princess Cruises has long been synonymous with elegance and excellence in the cruise industry, and these exciting pricing changes further cement the brand's commitment to delivering exceptional value and unforgettable experiences for guests. To take advantage of the savings, guests can contact their professional travel advisor, call 1-800-PRINCESS (1-800-774-6237) or visit the company's website at www.princess.com. 7 3 Link to comment Share on other sites More sharing options...
Rare c-boy Posted October 18, 2023 #2 Share Posted October 18, 2023 13 minutes ago, LACruiser88 said: "Gone are the days of last-minute deep discounts close to departure dates. The best time to secure a spot on a 2024 or 2025 Princess cruise is right now." 😕 Although I can't blame Princess, there's gonna some controversy over this. Seems they're emplementing plan sozo. 1 Link to comment Share on other sites More sharing options...
AlyssaJames Posted October 18, 2023 #3 Share Posted October 18, 2023 20 minutes ago, LACruiser88 said: "Gone are the days of last-minute deep discounts close to departure dates. The best time to secure a spot on a 2024 or 2025 Princess cruise is right now." Sure, Jan 4 7 Link to comment Share on other sites More sharing options...
Rare PacnGoNow Posted October 18, 2023 #4 Share Posted October 18, 2023 19 minutes ago, LACruiser88 said: October 18, 2023 1:10 PM EDT Princess Cruises Makes Dramatic Pricing Change, Now Focused on Unprecedented Savings for Early Bookers on Summer 2024 & 2025 SANTA CLARITA, Calif., Oct. 18, 2023 /PRNewswire/ -- Princess Cruises today announced a dramatic shift in its pricing strategy, ensuring that early birds get the best deals possible. The significant pricing model change marks a significant departure from the legacy cruise industry model that discounts closer to departure. Prices for 2024 and 2025 cruises are now set at their absolute lowest and will increase going forward. "A Princess cruise vacation is the best value in travel, but with continuing increases in consumer demand our new pricing approach will always reward guests who lock in their Princess vacations well in advance," said Terry Thorton, chief commercial officer, Princess Cruises. "Gone are the days of last-minute deep discounts close to departure dates. The best time to secure a spot on a 2024 or 2025 Princess cruise is right now." To underscore its commitment to providing the most competitive pricing in the industry, Princess is introducing the Best Price Guarantee. Princess is so confident that its new pricing structure offers the best value that the brand will match any lower price found for the same cruise and stateroom category. Further, if a guest is unsure of departure date, Princess Promotions will allow them to secure today's pricing for a future vacation with out locking in the specific dates or itinerary. For full terms, conditions and restrictions, visit https://www.princess.com/cruise-deals-promotions/. And the good news doesn't stop there. Princess has also announced lower prices for third and fourth guests sharing a stateroom, creating exceptional value for families and friends traveling together. For example, four guests sailing in a balcony stateroom on a 7-day Regal Princess Caribbean cruise departing on March 17 from Galveston can sail for as low as $600 on average per person*. That's just $86 per person, per day, for a spectacular vacation that includes everything from spacious accommodations and MedallionClass personalized service to delectable meals, thrilling entertainment, and unforgettable visits to the best Western Caribbean destinations. Princess Cruises has long been synonymous with elegance and excellence in the cruise industry, and these exciting pricing changes further cement the brand's commitment to delivering exceptional value and unforgettable experiences for guests. To take advantage of the savings, guests can contact their professional travel advisor, call 1-800-PRINCESS (1-800-774-6237) or visit the company's website at www.princess.com. Seems counterproductive if they intend to attract younger guests and families, as they may not know far ahead for vacation or time off 1-2 years ahead. May be more beneficial for retired folks. So, no more Drop and Go fares? The fares go up anyway, if they are full ships. Will they continue to do refundable deposits? Interesting concept on PCL’s part. 3 Link to comment Share on other sites More sharing options...
voljeep Posted October 18, 2023 #5 Share Posted October 18, 2023 Just checked my existing Fall 2024 cruise - same pricing I'm booked under ... so far 2 Link to comment Share on other sites More sharing options...
logan25 Posted October 18, 2023 #6 Share Posted October 18, 2023 I’ll believe it when I see it. There is the customer base who books cruises well in advance. There is the customer base who books cruises onboard. There is the customer base who books cruises when they have an opening in their calendar. 4 2 Link to comment Share on other sites More sharing options...
Rare PacnGoNow Posted October 18, 2023 #7 Share Posted October 18, 2023 Just now, voljeep said: Just checked my existing Fall 2024 cruise - same pricing I'm booked under ... so far Yes, no discounts that I see 2024/2025. Same price. 1 2 Link to comment Share on other sites More sharing options...
Rare LACruiser88 Posted October 18, 2023 Author #8 Share Posted October 18, 2023 (edited) 32 minutes ago, PacnGoNow said: Yes, no discounts that I see 2024/2025. Same price. Sounds like there will not be any price reductions moving forward prior to final payment deadline. Only up and up! Glad we are booked thru the end of 2025. Edited October 18, 2023 by LACruiser88 6 Link to comment Share on other sites More sharing options...
1emerald1 Posted October 18, 2023 #9 Share Posted October 18, 2023 I always book when cruises are released as I get a good pick of cabins as well as a good fare. 7 Link to comment Share on other sites More sharing options...
Rare PacnGoNow Posted October 18, 2023 #10 Share Posted October 18, 2023 1 minute ago, LACruiser88 said: Sounds like there will not be any price reductions moving forward. Only up and up! Glad we are booked thru the end of 2025. Agreed. However, if a ship isn’t full, they are not going to let it go that way. They will have to reduce prices to fill it up, in some cases. But, they could wait until after FP to reduce and fill it up and not allow price refaring after FP. Possible. 7 2 Link to comment Share on other sites More sharing options...
Guest Snaxmuppet Posted October 18, 2023 #11 Share Posted October 18, 2023 I can't see Princess not dropping prices close to sailing date if they haven't sold out. It would be bad business IMO to sail less than full just because of a "no discount near departure" policy. Link to comment Share on other sites More sharing options...
Rare LACruiser88 Posted October 18, 2023 Author #12 Share Posted October 18, 2023 3 minutes ago, Snaxmuppet said: I can't see Princess not dropping prices close to sailing date if they haven't sold out. It would be bad business IMO to sail less than full just because of a "no discount near departure" policy. Totally agree. But as @PacnGoNow stated, they are probably trying to avoid all of the refaring prior to final payment. Then there "could" be some discounted fares after the final payment deadline. 🤷♂️ 1 Link to comment Share on other sites More sharing options...
voljeep Posted October 18, 2023 #13 Share Posted October 18, 2023 who will blink first? - and if Princess doesn't reduce to drop and go - will those cruisers just not go - but remember for their next cruise no longer drop and go pricing, so they book earlier. And as others, we book when the cruises open up - so no change for us. When does "STAR Princess" sail in the caribbean - we will book it, depending on the price and how our cruise on the SUN P goes in fall 2024 we will decide if the refundable deposit - nevermind 1 Link to comment Share on other sites More sharing options...
TinkLoverSam Posted October 18, 2023 #14 Share Posted October 18, 2023 Disney Cruise Line does this. Fares are lowest at release and increase as percentages of room categories sell. If there are rooms left close to sailing they discount them as guaranteed rates (inside, Oceanview and veranda) after the PIF date. 2 1 Link to comment Share on other sites More sharing options...
emmak8 Posted October 18, 2023 #15 Share Posted October 18, 2023 I just checked cruise I have booked for April 2024. 22 days. Price is UP $720! Link to comment Share on other sites More sharing options...
Astro Flyer Posted October 18, 2023 #16 Share Posted October 18, 2023 (edited) So do all us now get the cheapest rates…Casino? 🤔 That’s not happening but by increasing fares closer to sailing there might be more free or greatly reduced fares for gamblers to fill all cabins. As I recall RCI tried something similar within the past couple of years but think that failed. Edited October 18, 2023 by Astro Flyer 1 Link to comment Share on other sites More sharing options...
wolfie11 Posted October 18, 2023 #17 Share Posted October 18, 2023 A lot of Alaska cruises are going to sail with empty cabins as locals wait for the prices to drop close to sailing to jump on board. 2 Link to comment Share on other sites More sharing options...
Potstech Posted October 18, 2023 #18 Share Posted October 18, 2023 Cruise we booked 2 weeks ago in Dec of 2024 has already increased in price by about $800.00. Was filling up fast. Link to comment Share on other sites More sharing options...
beg3yrs Posted October 18, 2023 #19 Share Posted October 18, 2023 We have four cruises booked in this time period. Sent my TA a note asking him to check. We'll see... 1 Link to comment Share on other sites More sharing options...
Rare c-boy Posted October 18, 2023 #20 Share Posted October 18, 2023 I can't help but wonder if princess figured out that the pockets sewn shut and arms folded crowd wasn't worth the effort going forward. 8 1 4 Link to comment Share on other sites More sharing options...
Bgwest Posted October 18, 2023 #21 Share Posted October 18, 2023 Another logistical nightmare in the making!! 2 1 Link to comment Share on other sites More sharing options...
voljeep Posted October 18, 2023 #22 Share Posted October 18, 2023 3 minutes ago, Bgwest said: Another logistical nightmare in the making!! what ? why ?? 1 Link to comment Share on other sites More sharing options...
Bgwest Posted October 18, 2023 #23 Share Posted October 18, 2023 3 minutes ago, voljeep said: what ? why ?? Far too many moving parts for smooth and uncomplicated integration. Imagine the difficulty the call center personnel will have both understanding all of this and then explaining it to Princess customers who call seeing clarification. The TA community will, I expect, also find this to be a challenge. Link to comment Share on other sites More sharing options...
voljeep Posted October 18, 2023 #24 Share Posted October 18, 2023 2 minutes ago, Bgwest said: Far too many moving parts for smooth and uncomplicated integration. Imagine the difficulty the call center personnel will have both understanding all of this and then explaining it to Princess customers who call seeing clarification. The TA community will, I expect, also find this to be a challenge. what's to clarify?? seems pretty straight forward to me - book soon and save, book later and pay more 3 Link to comment Share on other sites More sharing options...
Bgwest Posted October 18, 2023 #25 Share Posted October 18, 2023 3 minutes ago, voljeep said: what's to clarify?? seems pretty straight forward to me - book soon and save, book later and pay more Time will prove one of us right. 1 1 Link to comment Share on other sites More sharing options...
Recommended Posts
Please sign in to comment
You will be able to leave a comment after signing in
Sign In Now