https://www.gwsgiants.com.au/club/canberra
It is for tourism mainly.
The previous contract was for $23 million for ten years (GWS entered the AFL in 2012), for at least 4 games per year, and name on the jersey, etc.
A headline from April.
'We're the AFL team for the people of Canberra': GWS Giants eye new 10-year deal with ACT government
April 18 2022 - 5:00pm
Canberra product Tom Green has been a fan favourite at the Giants. Picture: Jamila Toderas
The GWS Giants are intent on striking a new 10-year deal to bring AFL games to Canberra as the spotlight turns to the ACT government and whether it will replicate the $23 million pricetag.